retail va marketing services
The Retail VA Done For Your Service is a Virtual ✨ Strategic Assistant Services for Established Fashion Boutiques & Retail Brands
You’ve built a business with momentum.
Now it’s time to bring in support that helps you scale with clarity, consistency, and confidence.
This high-level assistant service is designed exclusively for independent fashion boutiques, product-based businesses, and beauty brands that are past the early hustle and ready for real structure and sustainable growth.
Whether you're operating a multi-channel brand, a fast-growing eCommerce boutique, or a brick-and-mortar store with strong local traction, this service gives you the behind-the-scenes strategic support to run your business like the brand you’ve envisioned.
🔹 What This Service Delivers
✔️ Marketing Strategy + Execution
Stay consistent and visible with a tailored marketing presence designed to attract your ideal customer and drive traffic to your store—online or in person.
✔️ Sales-Focused Support
From promotional campaigns to product launches, get expert help implementing revenue-driving strategies with a strong brand voice and style.
✔️ Visual Merchandising Direction
Ensure your store layout, product flow, and digital storefront all reflect your brand's experience and convert customers effectively.
✔️ Operational Streamlining
Custom systems and processes to help you lead your team, manage multiple channels, and ensure every customer touchpoint is on-brand.
💼 Three Tiers. One Purpose: Growth
We offer three customizable tiers designed to meet you where you are in your business journey. Whether you're:
Looking to solidify your brand infrastructure,
Planning a store expansion or rebrand,
Or scaling into new markets and platforms...
Each tier provides support aligned with your unique goals, bandwidth, and level of growth.
Who This Is For
This service is ideal for:
Established fashion and beauty brands ready to scale with strategy
Boutique owners who want more consistency and less chaos
Retailers who need clear marketing and merchandising direction to drive sales
Business owners who are ready to delegate to a proven expert and move into true CEO leadership
Let’s Build the Backend That Matches Your Brand Vision
With over 35 years of experience in retail, visual merchandising, and brand strategy, I bring high-level execution and deep industry insight to help your brand not just grow—but grow with intention and alignment.
Ready for expert support that matches your level of business?
Let’s talk about which tier is right for you.
featured services
Email Marketing.
Crafting sales focused emails and sending them out on a weekly basis. This will increase the visibility of the retail brand, grow the connection and relationship with their subscribers, and build revenue on a consistent basis. Emails will go out 1-3 times a week depending on tier.
Cool Fact: Email Marketing yields 4X ROI than all other forms of digital marketing.
Text Message Marketing.
Crafting sales focused text messages do have direct communication with subscribers. Increase visibility of brand, helps to have direct line of communication with potential buyers, and increases revenue with a high ROI of investment. Messages will go out 2-5 times a week depending on tier.
Great Fact: Text Messaging Marketing is a high traffic channel with a 98% open rate!
Newsletter/Blog Writing.
To add to your brand’s credibility and SEO reach, a Newsletter or Blog will be written for your website. Newsletters and Blogs increase your brand’s visibility, search results, traffic and revenue. Newsletters/Blogs will be written and posted 1-2X a month based on tier.
Great Fact: Having a Blog/Newsletter increases your SEO on Google and increases the long-term traffic to your website.
Website copy/descriptions
Depending on tier, updates of your website Homepage up to 2X a month, update copy of current pages and 1X a month, craft selling focused product descriptions and updates up to 2X a month based on product updates. Website overall to attract more customers and encourage sales.
Great Fact: 88% of online shoppers say that detailed product descriptions are a major factor in buying decisions.
3 tier programs
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Bronze
1 Email sent to your list based on current promotions/events of your brand 1X a week
2 Text Messages sent with current promotions, events,or launches sent a week
1 Blog post created on the topic of your choice 1X a month
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Silver
2 Email sent to your list based on current promotions/events of your brand 1X a week
3 Text messages sent with current promotions, events, or launches each week
1 Blog Post created on the topic of your choice 2X a month
Homepage update 1X a month
Product descriptions written and updated 1X a month
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Gold
2 Emails sent to your list 1X a week on your current promotions/events, products
4 text messages sent to your subscribers with current promotions/event, launches a week
1 Blog created 2X a month or 1 Newsletter(longer form with more content) created 1X a month on the topics of your choice
Website assesment and sales focused update
Homepage updates 2X a month
Product descriptions written and updated 2X a month
*Statistics and research shows that to see real and significant results from your overall marketing efforts, a business needs to give those efforts 3-6 months to see desired results including increased traffic, sales, and market share. This is why the minimum commitment of each tier and package is 3 months.